Boucheron - More is More

Project

Diners

Boucheron - More is More

Project

Diners

Location

Paris - Nice

Date

January 2025

Industries

Jewelry & Watches

Services

ScenographyEvent productionCulinary creation

Guests

120 pax

Guest type

VIC

Location

Paris - Nice

Date

January 2025

Industries

Jewelry & Watches

Services

ScenographyEvent productionCulinary creation

Guests

120 pax

Guest type

VIC

For the presentation of its Haute Joaillerie collection Carte Blanche: More is More, Boucheron entrusted Balbosté with the creation of a series of exclusive dinners inspired by the jewelry line. The events took place in the brand’s private salons on Place Vendôme and in a château overlooking the Bay of Nice. The collection, which takes joy seriously, plays with bold contrasts, oversized proportions, and vibrant colors, offering a whimsical yet precious celebration of extravagance and simplicity. The culinary experience was crafted to reflect the collection’s playful spirit and visionary approach.

Inspired by the collection’s daring and colorful aesthetic, our team designed a culinary concept that transformed reality through optical illusions, bold geometric forms, and unexpected contrasts. The menus featured creative interpretations of the collection’s signature elements—spheres, cubes, and oversized shapes—translated into surprising textures and flavors. Special attention was given to the use of innovative materials and playful presentations, echoing the avant-garde approach of Boucheron’s jewelry. Each dinner was a unique experience, meticulously curated to immerse guests in the joyful and audacious world of More is More.